Brazil and digital assets: the country’s market is one of the largest!

Por Cassio J. Krupinsk
Em 09/11/2023

The digital asset market, where the tokenization of assets and digital currencies are found, is growing exponentially even in line with the expectations of the most enthusiastic about the use of blockchain in economic activities and Brazil is a reference in this advancement.

It comes as a surprise when we consider that several nations already have more stable conditions in their economies, in addition to a higher level of technological investment.

However, the virtualization of business and relationships with the advent of the internet, social networks and e-commerce is reducing distances, enhancing opportunities and debunking the myth that Brazilians are resistant to technological innovations.

The success of the cryptomarket in Brazil is a reflection of the country’s vocation for digital.

And several socioeconomic aspects contribute to business tokens being a success for companies and investors.

BLOCKBR, a company that develops tokenization infrastructure, will talk about the potential of the digital assets market in Brazil.

WHY BRAZIL IS A REFERENCE IN THE DIGITAL ASSETS MARKET

Brazilians’ distrustful behavior towards digital assets is in the past and was short-lived: today it is possible to find market segments in which blockchain technology is already a strategy for business, such as in the tokenization of gold and company management.

There are several factors behind this success and we can highlight a few.

MAJOR DIGITAL CONSUMER AND INVESTMENT MARKETS

It is undeniable that any digital transformation finds Brazil the ideal world with millions of people willing to use technology to consume and invest better.

The success of social networks and e-commerce is the starting point, enhanced by the massive use of technology during the pandemic. This scenario facilitates the acceptance of digital assets – tokens and cryptocurrencies – as a natural step in the process of digitizing everything.

GROWTH SUPPORT OF STRATEGIC SECTORS OF THE ECONOMY

Blockchain technology promotes not only disruption but also greater security with its high level of encryption and consensus protocol and transparency with smart contracts.

As a result, transactional tokens have become key pieces for business development in strategic sectors for the Brazilian economy, such as agribusiness tokens and real estate tokenization.

STIMULATING ENVIRONMENT FOR CRYPTOASSETS

Brazil meets fundamental conditions to create a socioeconomic environment where the presence of disruptive technologies is stimulated.

The success of PIX as an instant payment method in the country;
The Cryptocurrency Law in 2022, the crypto milestone in June 2023 and the definitive regulation of digital currencies, scheduled for the 1st half of 2024;
The Central Bank’s initiative to create digital fiat currency – DREX.

With these and other factors, Brazil stands out for being at a mature stage of understanding all the benefits of digital assets for the economy and society.

BRAZILIAN’S RELATIONSHIP WITH DIGITAL ASSETS

In July 2023, the Federal Revenue registered a record number of individual investors in cryptocurrencies: 4.1 million CPFs carried out transactions with digital currencies.

Some factors that contribute to the growth of crypto businesses in general.

Sector regulation;
Growing knowledge about how digital assets work;
The absence of costs and intermediaries in cryptocurrency payments.

ARE CRYPTOCURRENCIES THE SAFEST CRYPTOASSETS TO INVEST IN?

The value of a BTC or ETH is based on its own appreciation in the market. It is an investment with a bold profile, with high risk and extremely volatile to speculative bubbles

Therefore, they require special care when purchasing and monitoring their behavior in the market, and are not recommended for those who invest in the short and medium term and link their earnings to specific personal projects – property, college or travel.

Despite the entire legal framework with regulations aimed at curbing fraudulent companies and classifying and punishing crimes with digital currencies in Brazil, they are not immune to scandals like FTX.

Researching the reputation of the cryptocurrency exchange that will be used is essential to ensure the necessary legal security.

UNDERSTANDING THE OPPORTUNITY OF TOKENIZATION

Unlike digital currencies, asset tokens are a strategy for offering goods and rights and digitally represent the appreciation of the asset to which the token is associated.

Based on this concept, the tokenization of everything is possible, always with the focus on ensuring that the process adds real value to the offer – a structured process considers the technical and legal feasibility and the cost and benefit relationship of the asset to be tokenized.

For the investor market, the range of options becomes increasingly comprehensive, as each sector realizes the advantages of tokenizing in the most varied forms of business:

Financial assets; of company receivables
Real asset tokens such as real estate and works of art;
Tokenized business projects with profit remuneration;
Process chain tokens providing companies with greater efficiency and security;
Tokenized services such as fan tokens.

For those who offer, tokenization generates more liquidity, greater profitability with the security of the blockchain.

For those who invest, there is the expectation of greater gains than traditional financial products and a diversity of possibilities.

The evolution of tokenization in the market is carried out by legally and technologically solid organizations committed to redefining the roles of financial agents!

In addition to effective token projects, BLOCKBR has the expertise to organize and develop all the complete infrastructure necessary to meet all your expectations!

TOKENIZE YOUR ASSETS WITH BLOCKBR!

Tokenization is a reality that is becoming present in all segments and business models, it is not something so innovative that it should still be seen with suspicion. Companies and individuals are currently monetizing tokens.

Recent actions by BACEN and CVM signal that tokenization is legal and the digital real will be a great divisor to increase the credibility of technology for those who want to invest in digital assets.

Offering your business token is simpler than you might think. Do you want to see the competition come out ahead?

Come and talk to BLOCKBR.

We have the best token offering strategy on the market!

INVEST AND EARN MORE WITH TOKENS ON BLOCKBR!

Buying a token is simple if you have a partnership that makes everything simple like BLOCKBR! We are an experienced asset tokenization company qualified to advise on how to invest in business tokens safely and with great results.

Open an account on our token marketplace and in minutes you will have access to a diverse universe of offers for all investor and budget profiles. Furthermore, you can start investing in digital assets from 50 reais!

Come to BLOCKBR, boost your results and get closer to your dreams!

BLOCKBR Digital Assets is a fintech specialized in tokenization of assets and investments that delivers infrastructure to the regulated and non-regulated market through an All-In-One platform that offers the transformation and interoperability between assets and investors.

For more information, visit: http://www.blockbr.com.br or @blockbr_ on social networks